Public Urged To Take Part In ‘Sunrise Appeal’ On Saturday Morning

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AROUND this time last year, thousands of people gathered at the Tralee Bay Wetlands for the annual Darkness Into Light Tralee event in aid of Pieta House.

With COVID-19 forcing the postponement of that fundraiser all over the world, the charity is hoping people will support their alternative ‘Sunrise Appeal’.

Pieta and Electric Ireland urge the public to come together, while apart, and take part in the Sunrise Appeal – getting up at dawn to enjoy the sunrise, mark the moment and join the fight against suicide and self-harm by donating at

Pieta are also asking people to spread the message and offer hope by sharing their sunrise moment using the #DIL2020.

To get the nation all set for the sunrise start, Friday night’s The Late Late Show is supporting Darkness Into Light too, helping to ensure that Pieta generates the attention and funds it needs to carry out its life-saving work.

CEO of Pieta, Elaine Austin is complemented by a star-studded line-up of guests who will appear on tonight’s Late Late Show including; Pierce Brosnan, U2’s Adam Clayton, Mary McAleese (who will talk about her support for Darkness Into Light) and the star of Electric Ireland’s ad ‘We’re Brighter Together’, astronaut Chris Hadfield.

Elaine Austin, CEO of Pieta said: “We’re reminding everyone to set their alarms tomorrow morning for 5am, a lie-in for those of us that regularly do Darkness Into Light. This time instead of coming together in our communities physically we will come together around the world symbolically as we all get up and head into our front rooms, gardens or balconies to sit and have a moment while watching the sun rise.”

Darkness Into Light is the main annual source of funding for Pieta and raised almost €6 million euro last year.

Darkness Into Light 2020 has been postponed because of COVID-19 resulting in a funding crisis for Pieta who now need support more than ever before.

Just €20 can fund two life-saving calls to those who are in crisis.  Please donate now and stand in solidarity together with all those impacted by suicide at sun rise tomorrow. Check out for more.

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