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Fáilte Ireland’s CEO Paul Kelly, Jean Foley of Kerry County Council, Mayor of Tralee Jim Finucane, Minister Brendan Griffin TD, Charlie O’Sullivan and Mike Scannell, Kerry County Council pictured in Tralee as funding of €500,000 has been allocated as part of the €15.5million ‘Destination Towns’ initiative. Photo By Domnick Walsh © Eye Focus LTD
TRALEE will receive €500,000 as part of the ‘Destination Towns’ initiative launched earlier this year by the National Tourism Development Authority.
The funding has been allocated through the Local Authorities as part of the €15.5million ‘Destination Towns’ initiative launched earlier this year by the National Tourism Development Authority.
Every county in Ireland will be allocated significant funding by Fáilte Ireland to develop the tourism potential of their destination towns.
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Up to €500,000 per local authority will be allocated in two rounds by Fáilte Ireland to boost the attractiveness and tourism appeal of towns nationwide. The process of identifying the towns that receive funding commenced in mid-2019 and was led by the Local Authorities in consultation with Fáilte Ireland.
Minister of State for Tourism and Sport, Brendan Griffin T.D made the national announcement in The Imperial Hotel, Tralee.
Minister Griffin confirmed that every county in Ireland will benefit and the first round of allocations will take place from January.
The majority of the funding is being awarded now as part of the first round of allocations. With Fáilte Ireland research consistently showing that attractive towns and cities are key motivators for overseas holidaymakers coming to Ireland, the new scheme will provide funding to Councils to enhance public spaces such as squares, streetscapes and markets in a way that will engage tourists and enhance their experience in key towns.
This could include spaces for food and craft markets, areas for town centre events, public art displays as well as orientation and signage to help visitors explore a town’s local heritage.
