Chamber Alliance Launches Campaign To Reward Frontline Workers

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The Tralee Chamber Alliane Retail Team and frontline workers launch Frontline Fridays on the Mall on Monday. Photo By Domnick Walsh © Eye Focus LTD

BUSINESSES across Tralee are being invited to join in on a new campaign launched on Monday by the Tralee Chamber Retail Team.

Frontline Fridays are to take place each Friday from this week until the end of September, to recognise the significant role the Frontline teams in Kerry have played in supporting our community and health over the past number of months.

Speaking at the launch, Sandra Rusk who Chairs the Retail Team in Tralee Chamber said; “Each Friday for the next few months we are inviting businesses across the town to reward the frontline staff in whatever way they wish, whether that’s a free coffee with their lunch, or a special gift with each purchase in a local shop. It’s not about the size of the reward, it’s just about a simple gesture to say thank you, and to say we appreciate all that you have done.”

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Ken Tobin of CE of Tralee Chamber said; “A number of weeks ago the Sports and Social team in UHK approached us, and wanted to pass on their thanks for the generous support that the businesses of Tralee showed them over the passed few months. Local businesses throughout the town really stepped up with donations, food deliveries and rewards to lift the spirits of the frontline staff in our hospital, and the Sports and Social team wanted us to know that they are forever grateful and also that they wanted to return the thanks by supporting local businesses”

Edel Kelly of the Tralee Chamber Retail team added; “The Frontline Fridays campaign will focus on rewarding the frontline staff across all sectors, including Gardai, Ambulance, Hospitals and Fire-Service personnel, and rewards can be redeemed with staff ID cards from participating businesses.”


The Retail Team of Tralee Chamber have developed a suite of Social Media packs and Posters for local businesses that want to take part in the Frontline Fridays campaign, and are asking businesses to contact them at to avail of these packs and instructions on how they can participate.

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