CH, one of Tralee’s best recognised retailers for over 50 years is about to undertake a major renovation of its store located at 31 The Mall, Tralee.

The retailer whose store includes a pharmacy, opticians, beauty salon, photo services, cosmetics, fragrance and gift hall will this week begin work on a 1.5 million euro revamp of the iconic local business.

One of the world’s leading retail design agencies Dalziel and Pow of London have been commissioned to redesign CH and to create the most memorable shopping experience for their valued loyal customers.

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Local construction contractor Ned O’ Shea & Sons and a number of local service providers have already begun on the redevelopment with works due for completion this summer.

Although major works will take place, customers can be assured that CH will continue to trade in town over the coming months.

Some services, including the opticians and pharmacy will remain open on site and other services such as beauty and cosmetics will temporarily relocate to three separate units on Abbey court just off the Square, Tralee.

In terms of what we can expect from the new store, Peter Harty comments: “It’s been over 50 years since our foundation and we want to take this opportunity to honour the legacy of our parents and to reposition the business for the future. We have asked the design team to integrate world leading design into a truly memorable shopping experience to show every customer that they matter hugely to us. We’d like to thank you for being part of our continuing journey and your loyalty to CH encourages us to be forward thinking, innovative and to offer the best possible customer experience. “

“Our amazing team here at CH are working hard to ensure that we continue to offer all our services during the transition and I thank them for their unwavering support. We will shortly relocate our cosmetics, beauty and hair departments temporarily to units 3, 4 and 11 in Abbey court, Tralee from mid-March with our opticians, pharmacy and photo services remaining open in the Mall with access from Milk Market Lane. We are very excited about our plans and look forward to the new CH experience here in the heart of Tralee town.”

This will be the fourth time that the Harty family have significantly reinvested in CH which was originally founded by Fionan Harty and Patricia Chute back in 1968.

Fionan and Patricia married in 1964 and took over Chutes Chemist four years later from Patricia’s parents.

Fionan and Patricia decided to call their new pharmacy CH, after both surnames. The last 20 years has seen the business enter the third family generation by a son and daughter alliance,

Peter and Claire Harty, Peter a qualified Pharmacist and Claire an Opthalamic Optician. CH has now a dedicated and hardworking staff of over seventy people.