THE Gum Litter Taskforce (GLT) took to the streets of Tralee today as a part of its Summer Roadshow.

The interactive Roadshow works with local authorities and communities across the country to carry out fun and engaging education and awareness initiatives that demonstrate the proper means of gum disposal and raise awareness of the environmental and fiscal impacts of gum litter.

Now in its seventeenth year, the campaign is a collaboration between Food Drink Ireland, the Department of Environment, Climate and Communications, the chewing gum industry, and local authorities.

Continued below…

Welcoming the Roadshow to Kerry, Breda Moriarty, Environmental Awareness Officer for Kerry County Council said: “We are delighted to welcome the Gum Litter Taskforce to Tralee. It is a great initiative that helps us to educate and inform the people of Kerry of the negative impacts of gum litter on our local community.”

This year’s campaign sees representatives from the Gum Litter Taskforce working with local authorities and communities to carry out education and awareness initiatives that demonstrate the proper means of gum disposal and raise awareness of the environmental and fiscal impacts of improper disposal.

Then, in September, the Gum Litter Taskforce’s Bin It! education programme will travel across the country and deliver 60 performances a year to primary and secondary schools nationwide, with the ambition to visit 180 schools by 2025. This is in addition to useful lesson plan material that has been made available to almost 730 schools across Ireland.

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